Clean Label

Certification & Advisory
for Restaurants

Align your menu with the MAHA movement and rise
above with healthier, cleaner food.

Clean Label Service

Cleanliness Score - Culinary Advisory - Clean Label Certifications

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WHAT IS "CLEAN LABEL" ?

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More than just a trend, Clean Label means transparency, simplicity, and integrity in the food you serve. With growing public awareness and policy momentum under the Make America Healthy Again (MAHA) campaign, restaurants are expected to eliminate potential harmful ingredients and reduce ultra-processed foods.

That's where we come in.

WHAT WE DO: THE CLEAN LABEL SERVICE

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We help restaurants evaluate, improve, and proudly showcase their food’s cleanliness profile through:

Ingredient Analysis

We analyze your recipes, supplier data, and ingredient lists-flagging items that contain:

  • Artificial dyes
  • Harmful seed oils
  • Artificial Sweeteners
  • Excessive preservatives or additives
  • High Fructose Corn Syrup & more
  • Ultra-processed components
... and more

Cleanliness Score

Each menu item is assigned a Cleanliness Score—a simple metric to help your culinary team identify what’s clean, what’s borderline, and what needs reformulation.

Culinary Advisory

Our team provides recommendations and substitutions to improve the nutritional and ingredient integrity of each item—with minimal disruption to flavor or prep.

Clean Label Certification

Restaurants that meet our criteria receive a Clean Label Certified badge, with tiered levels (Gold, Silver, Bronze) and optional in-store signage and digital badges.

WHY IT MATTERS

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Public
Demand

Consumers-especially Gen Z and parents-actively seek clean, simple foods.

Policy
Alignment

MAHA initiatives are gaining traction. Restaurants that act now are ahead of the curve.

Brand
Trust

Transparency builds loyalty. Certification signals integrity.

Menu
Optimization

Cleaner ingredients often lead to better food costs, higher perception, and customer retention.

WHO IS THIS FOR?

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Independent restaurants & fast casual brands

Culinary directors seeking menu overhaul

Chains that want to pilot clean concepts

Franchises building consumer trust

Ghost kitchens serving health-conscious audiences

HOW IT WORKS

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Onboarding &
Menu Submission

You share your recipes, ingredient lists, and prep sheets

Ingredient Audit
& Scoring

We run your menu through our compliance and scoring engine

Scorecard Delivery
+ Consult

You get a full Cleanliness Score Report + expert recommendations

Certification
& Showcase

Get certified and display your badge proudly across menus and marketing

SERVICE PACKAGES

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Enterprise plans available for chains, franchises & groups.

Essentials
Best for
Small Operators
Ingredient Audit
Cleanliness Score Report
Audit + Recommendations
Culinary Consult (2 calls)
Full advisory
Clean Label Certification
Advisor
Best for
Growing Restaurant Groups
Ingredient Audit
Cleanliness Score Report
Audit + Recommendations
Culinary Consult (2 calls)
Full advisory
Clean Label Certification
Certified
Best for
Brands Seeking Public Trust
Ingredient Audit
Cleanliness Score Report
Audit + Recommendations
Culinary Consult (2 calls)
Full advisory
Clean Label Certification

EDUCATIONAL ADD-ONS

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Clean Label Training for culinary & ops staff

Consumer-facing “Clean Menu” design support

Partnership with MAHA-aligned influencers & platforms

Integration with your website, app, or kiosks

Cta Leaf

Let's Clean Up Your Menu
Show your commitment to clean, honest food.

Let's build something healthier-together.

FREQUENTLY ASKED QUESTIONS

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Yes. We incorporate FDA recommendations, Clean Label Project benchmarks, and leading wellness research.