BigZpoon
Business Analytics
Go beyond sales report
Smarter growth with customer-centric insights


WHY IT MATTERS?
Operational
Data
Guest Health
Preferences
Digital
Behavior

Transactional
Sales
WHAT MAKES BIGZPOON DIFFERENT?


20% of your traffic is gluten-free, but only 3 gluten-free items exist on your menu.
Guests who identify as health-conscious spend 25% more per visit>>>consider a Wellness Bundle.
Your vegan guests have a 40% higher bounce rate>>>optimize your plant-based menu visibility.
High-allergen items are causing 12% of visitors to exit before checkout.
Kiosk orders spike for protein-rich meals between 11am-1pm>>>highlight gym-friendly bowls.
WHAT YOU GET
Guest Preference Insights
(Unique To Bigzpoon)
Website & User Behavior
Analytics
Ordering, Sales & Channel
Insights
Demographic & Location
Insights
Guest Preference Insights (Unique To Bigzpoon)
- Top allergy types (e.g., dairy, nuts, gluten)
- Dietary lifestyle segments (vegan, keto, halal, vegetarian, etc.)
- Nutrition-focused goals (low-carb, low-sodium, high- protein)
- Trends over time: Are people getting more health-conscious at your location?
Website & User Behavior Analytics
- Daily traffic & unique visitor counts
- Pages visited, bounce rate, session time
- Which menus or pages lead to order drop-offs
- Returning vs. new guest behavior

Ordering, Sales & Channel Insights
- Order count & dollar volume
- Top-selling items and least-moved dishes
- Order channels: in-store, kiosk, drive-thru, delivery, pickup
- User-level purchase history: preferences, loyalty, frequency

Demographic & Location Insights
- Who visits your site and what they engage with
- How regional dietary needs vary (e.g., more vegans in urban locations)
- Geo-trends in health-conscious ordering

PLANS & ADD-ONS

Enterprise plans available for chains, franchises & groups.
Small Restaurant Operators
Core Traffic & Sales
Ordering Analytics
Guest Preferences
Dietary Data & Local Insights
Custom Dashboards
Data Consultancy
Growth & Multi-Units
Core Traffic & Sales
Ordering Analytics
Guest Preferences
Dietary Data & Local Insights
Custom Dashboards
Data Consultancy
Enterprise & Franchises
Core Traffic & Sales
Ordering Analytics
Guest Preferences
Dietary Data & Local Insights
Custom Dashboards
Data Consultancy
WHO BENEFITS MOST

Operators who want to optimize menus
Marketing teams targeting specific health or diet segments
Culinary directors designing for wellness
Delivery & ordering teams seeking conversion lift
Executives tracking brand health & compliance
PRIVACY-FIRST INSIGHT-RICH
We Respect Guest Privacy While Enabling Deep Insight.
No PII Needed To Spot Trends,
Behaviors, Or Health-Driven Intent.


Let Data Shape Your Menu and Experience
Go from generic insights to personalized strategy. Whether it’s launching a clean-label initiative, adding keto options, emailing personalized offers to loyalty program participants or rethinking layout-we’ll show you where the data leads.
FREQUENTLY ASKED QUESTIONS

We integrate guest health preferences and dietary data with traditional POS/order data—giving you a deeper view than most BI tools.
